Viral Advertising

For a fantastic example of Viral Advertising follow the links for this campaign for J J Abrams and Steven Speilberg's new film Super 8

Music Industry Panic: Death by Piracy or Old Age?

'The global recorded music industry sales fell by nearly 1 billion last year as digital piracy continues to take it's toll' a report out today reveals. Physical product sales fell by 14.2% while digital sales have been growing slowly but steadily each year.



But is Piracy to blame or is this just another media panic? New means are available to purchase music which is not counted in traditional ways. Added to this there is now a vast selection of entertainment media to purchase. Some argue that the sales fall is simply part of a natural death of a now outdated music industry.

Read the full article here

BBC reduces budget for soaps by 20%

The amount spent in 2010 was down to £102.5m for programmes including EastEnders, Casualty and Holby City, according to the NAO report.

guardian.co.uk, Tuesday 22 March 2011 17.13 GMT

 

Photograph: Adam Pensotti/BBC/PA

Phonographantasmascope

MUTO a wall-painted animation by BLU

Convergence - Disney, Leibovitz and Celebrity

Take a look at the completed series of portraits taken by Annie Leibovitz for Disney using famous artists and actors in the slideshow side bar. A fantastic example of different media coming together, conglomerate dominance and the significance of the advertiser.